Thoughtful design for a wilder world.

Freelance graphic design + marketing
Partnering with mission-driven brands to build soul into every strategy.

About Renée

Before enrolling back in school for Biology and Environmental Communications, I spent two decades at the helm of complex design projects: building identities, leading high-stakes marketing campaigns, and mastering the art of visual persuasion. Today, I bring that powerhouse of professional experience to the front lines of conservation.

Working with me is a partnership rooted in high-level strategy and "boots on the ground" authenticity. Based on Vancouver Island, I bridge the gap between technical science and human heart. Whether I am documenting wildlife coexistence with the CCPC or crafting a brand for a remote lodge, I provide the seasoned vision of a veteran designer and the fierce focus of a conservationist.

I don’t just create content. I am a steward for your story, ensuring every pixel and every word has the strategic weight to make a difference.

Work Together

Contact

Articles

A black bear with the caption How 20 Years in Ad Agencies Led Me Back to the Wild.

Rom-Com Career Gone Wrong | How twenty years in ad agencies led me back to the wild.

I once daydreamed about a career that looked like a Rom-Com. Twenty years later, I found myself in a soul-sucking agency life that lacked the impact I craved. This is the story of how I traded the boardroom for biology and finally found my way back to the wild.

The Trust Balance: Navigating AI Ethics for Modern Non-Profits

AI is quietly moving into the conservation space, but it brings a physical cost. From water-thirsty data centers to the threat of synthetic imagery, how do we find the balance? Discover why "Radical Transparency" is the new gold standard for non-profits navigating the digital frontier.

Human vs. AI: Why Authentic Storytelling is the Future of Digital Strategy

As synthetic perfection becomes the new digital baseline, the value of the raw and the real is skyrocketing. In a world of AI-generated content, discover why human imperfection and grounded storytelling have become a brand’s greatest competitive advantage.